Sourcing fresh food from smallholder farmers can be a challenge. The market for connecting companies to smallholders in emerging markets is broken. On one hand, companies struggle with sourcing sustainable quality produce from reliable farmer organisations in a cost-efficient way. On the other hand, farmer organisations struggle to reach markets and meet the quality standards needed and getting a fair return.
In this webinar we will demonstrate how vegetable farmers in Nicaragua met the professional needs of the market, and how data can be used to make inclusive business happen.
Join us to learn how we joined forces and worked together to get a fair price for fresh food!